Texting and Driving? Not so Fast – General Motors is Watching You

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September 2nd, 2014

Companies like Tesla and Google have their eyes on self-driving cars. But while humans are still behind the wheel, General Motors is turning to eye-tracking, facial recognition tech to make the streets a bit safer.

The Financial Times reports GM is planning to install machines in about half a million cars that will track drivers’ eye and head movements to cut down on distracted and tired driving. GM would be the first automobile maker to include this type of tech on a wide scale.

The tracking devices GM would be using are made by an Australian company called Seeing Machines. In a release today, Seeing Machines announced a partnership with Takata, a Japanese auto safety company, noting “Takata has recently secured a contract to deliver its first ever mass-manufactured implementation of a drive-monitoring system.”